Lulalend is a South African SME lender. The company is built on the belief in the power of small businesses and strives to empower businesses throughout South Africa. Lulalend's loans are characterised by speed, convenience, and easy application. This is achieved through the company's automated online platform.

Trevor Gosling is the company's founder and has been its CEO since inception in 2014. Trevor is a chartered accountant with 7 years of experience in investment banking as well as 3 years experience in structured finance. Before starting Lulalend, Trevor found and succesfully exited an e-commerce venture.

General information

BorrowerLula Lend (PTY) Ltd
CountrySouth Africa
Head officeCape Town
Founded13 August 2014
Active on Lendahand since 1 June 2018

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Financial information per 2019-12-31

Loan portfolio€9,543,867
Equity / total assets39.00%
Write-off ratio last 12 months3.00%
% investment amount in arrears (>90 days)2.00%

About South Africa

South-Africa, officially Republic of South-Africa, is a country on the southern end of Africa. It is a developing country with, according to world standards, an average income level. The financial, legal, communication, energy and transport sectors are well developed as is the country’s infrastructure, but the unemployment rate, being 26%, is still especially high and the economical problems emerging from the apartheid system haven’t been solved. The government aims to improve economic growth and attract more foreign investments by softening labor legislation, accelerating privatization and diminishing government spending.

Most recently funded project


With a loan of EUR 57,000 Caterwize, a supplier of a wide variety of refrigeration, catering, bakery and butchery equipment, will be able to expand their capacity.

  • Local partner investment
  • 2 new jobs
  • 16 people reached



12 months



Annualized interest
Fully funded in 11 hours on 7 September 2020.